Tag Archives: Library Journal

Verso Reader Survey: Reasons for Optimism

We are thrilled that our agency’s research was part of of two big reasons for optimism in book publishing over the past two weeks:  The American Booksellers Association “Winter Institute” and Digital Book World. Both conferences revealed crucial data from book publishing’s recent-past and evolving present, and both generated actionable ideas for our industry moving forward.

Here’s a link to our slides from 2012 Winter Institute.

Here’s a link to our slides from 2012 Digital Book World.

For links to news reports related to the latest Verso Survey of Book-Buying Behavior, click here.

For a final word, check out Library Journal‘s report from Digital Book World, “A More Optimistic Unconference,” which noted “a markedly different psychology among the Big Six,” and remarked that “the all-important data to buy into a new, bigger picture [of the publishing ecosystem] is compelling.”

 

2011 Survey Links

We are grateful to Digital Book World for allowing us to present the latest survey results at their 2011 conference. Some of the results were more than surprising and the news was picked up throughout the industry and around the world.

Click here to read Publishers Weekly on what the results say about the role of libraries in discovery of both print and ebooks.

Click here to read Library Journal on our survey’s implications for “the ebook lending gap.”

Click here to read Shelf Awareness on our presentation at Wi6 and the “Hybrid E- and Print-Book Market.” …And here to read Shelf Awareness reporting on how Verso’s survey complemented other research presented at DBW by Bowker and iModerate. …A few days later Shelf Awareness reported again on the hybrid market, going deeper into the implications of the survey.

Click here to read Bookselling This Week on the common themes that emerged from all the surveys presented at DBW.

And during his weekly #pubQT chat on Twitter, @RonHogan mentioned some of the results: